They say the product manager puts the product on shelf and marketing manager takes it off the shelf. It is all wrong. These two if working effectively eliminate a need for the shelf.
Know the Golden Circle marketing theory of Sinek? It always sounded familiar… Jesus Christ in the garden of Gethsemane talking to the Father: “You’re far too keen on where and how, but not so hot on why.” (c) Webber. Marketers, now you know…
– I just came across your company…
– Don’t stop, keep going!
And another course. Ping me if interested.
Here is the course I’ve been reading at the KSE. Should be of interest for those implementing Inside Sales model.
I will be a show-runner. Not too late to join.
Silence as a response doesn’t suggest an acceptance but negligence.